Simonetta Pattuglia

University of Rome

Simonetta Pattuglia is professor of Marketing and Communication at the University of Rome. She is course director of the Master in Economia e Gestione della Comunicazione e dei Media. She recently headed the Sky fact-checking project for Sky News Italy on the declarations in Sky News interviews and chat shows of politicians involved in the March 2013 Italian general elections.

She is co-author with Sergio Cherubini of both Creatività Tecnologie Brand. Il futuro del marketing e della comunicazione (2010) and Marketing Cube. Electronic, Emotional, Experiential (2012), and author of Comunicare con gli eventi. Riflessioni e casi di eccellenza, (2007), Social media marketing. Consumatori imprese relazioni (2012) and Entertainment e comunicazione (2012).

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Events in past editions