Before 2009 it was unthinkable that a journalist at a reputable publication could publish a single line of copy online without the approval of their editor. Today the majority of journalists are communicating directly with their audiences with social media. What does this change? Everything.

We'll cover:

> How journalists are using each social media platform

> Building your brand as a journalist in the social media age

> How to track social media metrics

> Finding journalists and sources