Storyfacting: from brand journalism to company storytelling is the theme of the second Eni panel at the festival, moderated by Daniele Chieffi (head of digital communication & project development Agi) with the keynote Joe Lazauskas, head of Content Strategy at Contently, who will explain how to reduce the distances between storytelling and journalism. Also present will be Carlotta Ventura (Director of Brand Strategy and Communication of Ferrovie dello Stato Italiane), Mafe De Baggis (digital media strategist) and Luca De Biase (journalist).

Organised and sponsored by Eni.