Much more than a text, more personal than a newsletter and way more control over data than social media - ​​Direct Publishing is here and it is going to be a big deal for journalism!

Publishers and news organisations have an opportunity to embrace a new technology that; works on almost every device using chat apps or texting apps; creates an entirely new type of storytelling that is a great audience experience; takes service journalism to a different level; puts our industry back in the driving seat.

In this session you’ll get a crash course in the opportunities direct publishing offers for storytelling, new revenue streams and audience engagement. You’ll also walk away knowing how to get started.

Organised in association with Fathm.