After a brief introduction of how TikTok has become an important source of news for the young, and an update of the top news accounts in the world based on the recent Reuters Institute TikTok report, ...
Erika Marzano
Erika Marzano is a Project Manager in Deutsche Welle's Audience Development Team in Bonn. She supports the editorial teams in developing a social media strategy on Twitter and TikTok and in engaging audiences online via community management. Erika started her career as a communications officer and social media manager for European NGOs. She holds a Master’s Degree in European Studies & a Bachelor’s in Modern Languages and Translation Studies. Deutsche Welle is Germany’s international broadcaster with 289 million weekly users on all platforms.
TikTok is probably the biggest social media success story of the last few years, especially among young users. Few platforms have had the immediate impact that TikTok has among the Gen Z audience; the...
