Giovanna Cosenza
Giovanna Cosenza has a PhD in Semiotics from the University of Bologna, where she studied under the supervision of Umberto Eco. She is currently Associate Professor of Semiotics (including the Semiotics of New Media) at the University of Bologna. Her most recent books are Semiotica e Comunicazione politica (2018), Semiotica dei nuovi media (2014) and SpotPolitik (2012). Her first novel Stasera mi butto was published in 2013. She writes a blog for the Italian daily Il Fatto Quotidiano.
Propaganda reloaded? Dangerous liaisons between politics and news in the social media age
The growing online presence of politicians and their habit of commenting on blogs and social media, combined with disproportionate attention from the media for such environments, has resulted in dan...
Telling stories to create emotion, sharing, gratitude, empathy, distributing content on different platforms, adapting it to the tool and the user. Telling stories to trigger a virtuous cycle with di...
Stories communicate, convey emotions, position brands and create new alliances. The new trend of digital communication is more and more connected to storytelling. For the media this means getting invo...
Remember the 2008 financial crash? One among many subsequent questions was why almost nobody in the media saw it coming. Fast forward to the March 2013 Italian general elections. Almost nobody in th...
Women and the media Jill Abramson is the editor of The New York Times. But the editors of leading Western newspapers are still predominantly middle-aged white men, while women account for just a th...
