Newsrooms globally are amending their editorial strategies to reflect their specific audience needs. At the time of writing, there are at least 15 models since the first one of its kind was introduced...
Dmitry Shishkin
media consultantEvents IJF 2023
How do you engage a global travel audience while producing high-quality content in a very competitive sector? How do you stay relevant and distinctive? What role individual travel bloggers play in the...
Expanding global reach, going into non-English markets, tailoring content to the needs of diverse audiences around the world, working with cross-functional, distributed teams across several countries ...
Large, global media companies are pursuing new audiences in a more localised way, tailoring offerings for different territories. How local should these global players go. Are these offerings disruptiv...